Importance of Social Media in Business Organization-Free-Samples

Question: Can social media assist an organisation to better reach target audiences? If so, how? Justify your answer with example. Describe which social media tools should be used by organisation? Answer: It can be said that the economic relevance and popularity of social media got enhanced significantly over the past few years and thus enabling billions of users to share data, information of products, products and is significantly influencing the managements of the organisations who are building their businesses around that target audience. It is seen that there are numerous of social networks that emphasize on creating social relations among the people and that appeared in the preceding decade providing public new coordination and communication tools, are based on the social characteristics of the use of Technology. It is seen that nowadays users of social media are making new communication practices and are contributing content to the new media aggregators like Amazon, Google, Flicker, Facebook, eBay and many more. It is seen that in recent times, Twitter have more than 200 millions of active users and Facebook have more than 1.1 million active users and not only that linked in als o have 225 millions of active users as online social communities are unprecedented (Tuten and Solomon 2017). This answer emphasizes on finding out how using social media the management of the business organisations can reach the target audiences in order to increase the profitability of their business. It is a matter of fact that the social media websites like Twitter and Facebook provides a significant technological platform to the organisations to establish and multiply the relationships among the business organisations and the consumers which enables the consumers to become visible and to expose their social networks (Khatri et al. 2015). It is seen that nowadays social media websites offer huge potential for what can be better explained as effective communication that indicates that the production of knowledge which made use of the capabilities of huge number of consumers for forecast the challenges or issues (Hyder 2016). The social networking sites are monitored to get an idea of the latest trends to gather information to get competitive advantage and get engaged in conversation with all the stakeholders and consumers; this enables the business organisations to reshape and engage in making strong relationships with the consumers and that immensely helps the organisation to reach the target audience in a better and compact way. Nowadays the social media websites are enabling business organisations to become socially more engaged by exploiting various new business model innovation dependent on the organisations capability to monetize and extract value from the crowd generated content and data (Cherubini and Nielsen 2 016). In this regard, it is worthwhile to mention that social media has enabled the business organisations to set up stronger relation with the community of reference to make the most of the network effect and hardness collective intelligence. It can be said that the social media websites give business organisations an audience on whom they can trust and rely on; and an audience who cares about the activities of the business organisations and their products and the social media provides incentives for the consumers to update the status profiles and to upload new content. For an example, it can be said that the Facebook profiles offer a template for identity that each user of Facebook can fill in with personal information regarding whom they know where they studied where they work and what are their activities and interests are and not only that what their favourite products are in the market (Ashley and Tuten 2015). This information allows the business organisations to get a compact idea o f what their target audiences demands or requirements are and accordingly the management of the business organisations try to satisfy the needs of their customers in order to sustain the growth and profitability of the business organisation. Thus it can be said that in contemporary times, the business leaders are getting inclined towards using social media as an effective tool to reach the target audience and to understand their requirements in a compact and secure manner (Scott 2015). Using social media as a tool to get the necessary information of the consumers can effectively help the business organization to gain a competitive advantage and a fair share of the market as nowadays the demands of the market is rapidly changing and the competition in the market has become fierce. Thus in precise, it can be said that in todays market condition, the effectiveness of social media to help business organizations to reach target audience in a better and compact way is undeniable and it can surely be said that using social media as a tool, the managements of business organizations can surely expect a boost in the profitability and the global recognition of the company. References Ashley, C. and Tuten, T., 2015. Creative strategies in social media marketing: An exploratory study of branded social content and consumer engagement.Psychology Marketing,32(1), pp.15-27. Cherubini, F. and Nielsen, R.K., 2016. Editorial analytics: How news media are developing and using audience data and metrics. Hyder, S., 2016.The zen of social media marketing: An easier way to build credibility, generate buzz, and increase revenue. BenBella Books, Inc.. Khatri, C., Chapman, S.J., Glasbey, J., Kelly, M., Nepogodiev, D., Bhangu, A., Fitzgerald, J.E. and STARSurg Committee, 2015. Social media and internet driven study recruitment: evaluating a new model for promoting collaborator engagement and participation.PloS one,10(3), p.e0118899. Scott, D.M., 2015.The new rules of marketing and PR: How to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly. John Wiley Sons. Tuten, T.L. and Solomon, M.R., 2017.Social media marketing. Sage.

Pepsi VITAMAX

Introduction Pepsi Co. is one of the biggest non-alcoholic drinks manufacturers in the world, selling its products to its consumers globally. To continually retain its market leadership position in the UK and continuously grow its market share, Pepsi has recognized that it should continually come up with innovative products that will allow the company to meet its objectives.Advertising We will write a custom coursework sample on Pepsi VITAMAX specifically for you for only $16.05 $11/page Learn More UK consumers would greatly benefit from a Pepsi product that encourages healthy living, hence the introduction of Pepsi vitamin water under the brand name â€Å"Pepsi VITAMAX†. Pepsi is well known for its RD initiatives, while management expects a positive response from the market once the Pepsi VITAMAX is introduced. Vitamin water can be made in the same procedure as bottled water, using the same equipment, while adding electrolytes, natural flavors, a rtificial flavors, sweeteners, minerals and more importantly, vitamins. VITAMAX will contain lower calories than other soft drinks, which means that the product will be attractive for athletes and health conscious consumers. This strategic marketing plan stipulates the need for the proposed product, marketing efforts that will be carried out within the first year of production as well as the various control measures that will make sure that the product becomes successful (Wheelen Hunger 2002, 43). Advertising efforts will go towards educating the general public on the importance of healthy drinking habits, and he reasons as to why the need Pepsi VITAMAX. With the given success of bottled water in the UK, vitamin water is certain to be the next phenomenon. Pepsi will employ technology that will lead to cost and time savings in the production processes as well as distribution channels. Quality and tasteful products will always differentiate PepsiCo from its main rivals. The company e xpects to achieve sales of  £5 million within the first year after introduction into the market. Corporate Objectives PepsiCo’s mission is to build and manage a wide range of brands that will increase the company’s market share and cement its position as the leading soft drink manufacturer in the world. The goal of the Pepsi vitamax project, as established by the company, will be to ensure customer satisfaction by promoting healthy drinking habits (Steiner 1997, p. 185). In the long term, Pepsi intends to extend the vitamax brand so as provide for different consumer preferences, and build on the growth of the vitamax brand.Advertising Looking for coursework on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Market Overview According to the 2010 UK soft drinks report, published by the British Soft Drinks Association (2010, p. 5), the value of the of the UK non alcoholic drinks industry was worth an estimate d  £13.224 billion in 2009. This represents a 2.2 per cent increase in value from the previous year, while industry analysts are upbeat on the growth of the industry. The UK economy is improving from the effects of the 2007/2008 recession. While unemployment levels in the UK still remain significantly high, with the government seeking to cut spending and jobs in the public sector in order to tackle its budget deficit, households are not expected to greatly affected by this since the economy is gradually improving. Hypermarkets, supermarkets and discounters remain the biggest retail outlet for non alcoholic drinks in the UK, accounting for 51 per cent of all sales in the sector. These retailers are strong revenue sources for Pepsi; thereby a favorable partnership with these retailers will boost sales for VITAMAX. Competition in the UK is significantly high, with companies battling for leadership in the beverage market. the industry continues to grow on an annual basis, meaning that Pepsi can capitalize on the revitalized concept of healthy eating by marketing drinks that have nutritional value to the consumers. Marketing Audit Marketing Mix A penetration marketing policy will take effect in the first year of the product launch in order to gain ground fast in the market. A flexible pricing policy will also be adopted in a move that will aim on attracting retailers to purchase and promote Pepsi vitamax in their stores. Prices will range from  £0.9 to  £1.5 for a 500ml bottle, depending on location within the UK and other factors such as transportation costs. The product design will be a vital feature in attracting customers and creating interest. As required by UK regulatory laws, the bottles will exhibit details of the ingredients used to make vitamax. Pepsi will also strive to make vitamax available in cans during the first year depending success factors for vitamax, whereby the cans themselves will be available at a cheaper price. Strategic partnerships with major retailers will make sure that Pepsi vitamax is widely available and accessible throughout the UK. a favored transportation channel will be used so as to reduce transportation costs to retailers across the country. Promotions will be conducted via mass and social media, utilizing the power of the internet in a cost effective manner (Brown 2006, p. 116). Seasonal discounts could be used to boost sales in certain periods of the year, for instance during the summer or in the festive season. Advertising will inform the public on the benefits of drinking vitamax (Kotler 2003, p. 89), while complying with UK Advertising Standards Authority regulations.Advertising We will write a custom coursework sample on Pepsi VITAMAX specifically for you for only $16.05 $11/page Learn More SWOT Strengths: Pepsi already has a strong brand name, resultant from its spirit of innovative products. The company is also known for its youthful marketing campaigns, whereby most consumers like the brand for its sporty feel. Pepsi can thereby use its strong brand name in marketing the new product in the UK, whereby a strong positive response is expected from consumers and retailers of the proposed VITAMAX brand. Pepsi has a strong distribution network in the UK, given its strong ties with hypermarkets and supermarkets. Pepsi can reap from the benefits of economies of scale by manufacturing the VITAMAX brand using the same machinery that is used to produce other Pepsi products, thereby encouraging mass production (Baumol and Blinder 2007, p. 142). Weaknesses: Pepsi may have an over dependent on the US market, whereby the American market accounts for most of its revenues. This may render the company vulnerable to harsh economic conditions in the US, and miss out on opportunities in major markets such as Asia and Europe. Large US customers such as Wal-Mart are able to negotiate for lower prices and therefore restrict the profitability of the PepsiCo due t o their strong bargaining power (Kotler 1999, p. 47). Pepsi intends to correct this by increasing investments in other major markets such as the UK and market its products in a manner that is directed towards UK consumers. Opportunities: the key opportunities that emerge include bottled water growth, broadening the product base and adjusting products to the changing lifestyles of consumers, especially in the UK. Changing preferences, such as healthy living, present an opportunity for PepsiCo to market more consumer-oriented products. With sales of carbonated drinks expected to decline in forthcoming years, PepsiCo can increase investments in flavored water and vitamin water so as to fill in the gap in the market as a result of lower carbonated drink sales. Pepsi can also benefit from the success of recent products in the UK, such as Pepsi Max, thereby providing a favorable opportunity for a brand extension program in the form of VITAMAX. Threats: competition from other non alcoholic drink manufactures such as Coca Cola remains a threat, meaning that sales targets will be difficult to achieve. Pepsi intends to market its products aggressively in the market, though such marketing efforts will be limited in part due to the regulatory environment in the UK. The UK Advertising Standards Authority sets measures on advertising standards, therefore it would be unlikely for the authority to grant Pepsi permission to brand VITAMAX as nutritious if the product contains Fluctuating oil prices are likely to affect the production costs (Sinkovics and Ghauri 2009, p. 145) of plastic bottles, and distribution of products to the various retail outlets in the United Kingdom. An unfavorable effect arising from the introduction of VITAMAX is brand cannibalization, where it is feared that the sales of the VITAMAX brand will reduce the sales of other Pepsi drinks, such as those in the carbonated and energy drinks division. Should this happen, then it will result into slow growth in overall Pepsi sales in the UK.Advertising Looking for coursework on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More PEST The political environment in the UK is regarded as rather stable, with the government been known for its tough stance on consumer protection. Companies are required to publish correct information regarding its products, while advertisements are subject to various checks such as the content of such promotional information. Advertising content should therefore be in compliance with UK’s Advertising Standards Authority recommendations. The UK is still in the middle of an economic recovery, with the government relying on the private sector to lead in economic growth. Consumption in most sectors of the economy is increasing, as evidenced in market reports such as the publication by the British Soft Drinks Association. Fluctuations in oil prices are likely to affect production costs of the plastic bottles, and transportation costs of the products to the various retail outlets. The social scene in the UK has seen gain in popularity of the norm of healthy eating habits, whereby consumers now take count of the number of calories they consume with each intake of a particular product. Technological: Pepsi already has a strong presence in the UK, which is a developed country. Europe is widely known for its efficiency in building machinery; therefore equipment will be sourced from the local market, while other parts can be imported from Germany and France, which have a close proximity to the UK. As such, transportation costs are not likely to influence the purchasing decision of vital equipment. Assumptions Assuming that competitors will not be quick to react following the introduction of Pepsi vitamax, then increase in product awareness is expected to be reflected by a corresponding increase in sales. The high sales figures during the first year of product launch are as a result of ever gaining popularity of bottled water while the Pepsi vitamin water product is expected to match the expectations of the rising health conscious consumers in the market. The slow rise in sales in subsequent years is as a result of expected competitor action in the industry (Tanaka 2004, p. 94). A key assumption is that the UK will continue with economic recovery in the forthcoming years. Marketing Objectives and Strategies The main marketing objective of introducing the Pepsi VITAMAX is to stay in line with the overall company policy of continually developing new products for the benefit of consumers, increase sales and market share for the company and continue to build on PepsiCo’s brand name as the favored non alcoholic drink producer in the world. Pepsi intends for VITAMAX to follow on the recent success of Pepsi Max, achieve  £5 million target and continually grow in sales by an average of 3 per cent in subsequent years while ensuring healthy profit margins for the company (Heding et al. 2009, p. 34). Increase in sales could lead to increase in the UK market share, whereby the industry grew by 2.2 per cent in value. The sales targets are achiev able, given the strong Pepsi brand name, while the company is also able to produce enough units to meet the market demand. Profit margins will be ensured by the mass production concept, where the company will benefit from economies of scale. Another objective of equal importance dwells on increasing consumer satisfaction which will highly improve the product repurchase rate. Customer satisfaction data can be obtained via feedback from consumers in the company’s online portal, and social networking sites such as Facebook and tweeter. The driving factors for the achievement of the above objectives come from the production of a quality product, and distribution at a reasonable price. Retailers such as hypermarkets, supermarkets and discount stores are an important factor to consider since most have these retailers have a broad base of loyal customers. Partnership agreements with these retailers will ensure that both parties; retailers and PepsiCo achieve their individual objecti ves. Another strategy deals with the awareness program which will aim to reassure to consumers that Pepsi vitamax is indeed a healthy product, not to be confused with energy drinks that contain high amounts of sugar and cholesterol. Identification of Alternative Plans An alternative plan would be to create the vitamin water position by extending another popular Pepsi brand. While this is a viable option, it might confuse consumers in the market (Kottler and Keller 2006, p. 134), for example extending an energy drink brand with the vitamin water may not get the desired effects since some consumers may mistake the vitamin water for an energy drink. The chosen independent brand division, the vitamin water division under the Pepsi vitamax brand, will make it easier for the company to expand the product in the future. Promotional Program The design and conception of VITAMAX will likely steer the product during its launch in 2011 and in subsequent years. The management team and the sales and marketing department will work hand in hand to ensure that positive and unique qualities of VITAMAX are portrayed in the market, appealing directly to potential customers (Wheelen and Hunger 2002, p. 238). A strong public relations initiative will create a strong foundation for campaign activities that set to create a strong foot hold for the company on entrance into the industry. The company could hire consultants who would advice on the placement of advertisements in online, television as well as print media. The first three months of the year will be dedicated towards creating awareness for the product, with advertisements targeting sporting channels and health channels and magazines. As always, Pepsi will provide details of its products via its online portal, (www.pepsiproductfacts.com). Packaging and advertising materials will also display relevant and vital information that consumers can use in their purchasing decisions. Following progress reports from the awareness progr am, Pepsi will enter into partnerships will local retail outlets in a move that will make the product more available nationwide, allowing retailers’ greater flexibility in the setting of their own prices so that they can achieve their own objectives, increase sales or even reward their customers. Pepsi will tone down on promotional spending after the first three months of introduction into the market whereby the VITAMAX brand will be subsequently promoted together with other Pepsi brands in the market. The company could focus on how VITAMAX complements other Pepsi products so as to boost of sales of other products. A product augmentation approach may also take shape as a result, whereby consumers of Pepsi snack foods may get a discounted or free Pepsi VITAMAX bottle with every pound purchase, a level that will be determined by management and its retail partners. All these steps could take place in the five months following the first three months of introduction. In the last f our months of the year of the product launch, PepsiCo may decide to revitalize the Pepsi VITAMAX product by introducing several flavors into the market, all under the VITAMAX brand name. VITAMAX orange for example would contain vitamin C, Calcium and electrolytes, VITAMAX passion would contain vitamin E and Choline, VITAMAX cherry would have mixed vitamins and antioxidants. Other product variations will be determined following further market research and performance of the initial Pepsi VITAMAX during the first two thirds of the year of product launch. Endorsement deals are likely to be conducted by Pepsi ambassadors in the UK, most notably athletes and other celebrities. Measurement, Review and Control Prior to the introduction of the Pepsi vitamax brand into the market, the company will seek legal consulting as to the legal framework of the UK beverage industry. Feasibility studies conducted beforehand will seek to determine milestones that the company is to achieve with the Pepsi vitamax brand. The use of milestones will be of most importance (Johnson, Scholes Whittington, p. 115), whereby Pepsi will establish short-term targets that should be in line with the company’s overall objectives. Follow up on the milestones is to be conducted on a monthly basis so as to make sure that promotional activities deliver the intended results (Kourdi 2009, p. 59), while maintain promotional costs. Key performance indicators such as sales reports and industry data will guide management on the selection of appropriate strategies. Feedback from customer satisfaction data will be used to gauge the impact of Pepsi vitamax in the market (Case 2008, p. 201), while expense analysis reports will determine whether marketing efforts have been successful by comparing such data with sales figures in the periods of incremental spending. Budgetary controls will illustrate the performance of Pepsi vitamax against expected results (Trott 2008, p. 55). Reference List Baumol, W. J. Blinder, A. S., 2007. Economics: Principles and Policy. New York, NY: Cengage Learning. Brown, B. C., 2006. How to use the Internet to advertise, promote and market your business or Web site– with little or no money. New York, NY: Atlantic Publishing Company. Case, J., 2008. Competition: The Birth of a New Science. New York, NY: Farrar, Straus and Giroux. Heding, T., Knudtzen, C. F. and Bjerre, M., 2009. Brand management: research, theory and practice. New York, NY: Taylor Francis. Johnson, G., Scholes, K. Whittington, R., 2008. Exploring corporate strategy: texts and cases. 8th edn. Boston, MA: Pearson Education Limited. Kotler, P., Keller, K., 2006. Marketing Management, 13th edn. New York, NY: Prentice Hall. Kotler, P., 1999. Principles of marketing, 2nd edn. New York, NY: Prentice Hall. Kotler, P., 2003. Marketing Insights from A to Z: 80 concepts every manager needs to know. New Jersey, NJ: John Wiley Sons Inc. Kourdi, J., 2009. Business Strategy: A Guide to Effect ive Decision Making, 2nd edn. New York, NY: Economist books. Sinkovics, R. Ghauri N.P., 2009. New Challenges to International Marketing. London: Emerald Group Publishing. Steiner, G., 1997. Strategic planning: what every manager must know. New York, NY: Simon and Schuster. Tanaka, G., 2004. Digital deflation: the productivity revolution and how it will ignite the economy. New York, NY: McGraw-Hill Professional. The British soft drinks association, 2010. The 2010 UK soft drinks report. London: British soft drinks association. Trott. P., 2008. Innovation Management and New Product Development, 4th edn. London: Pearson. Wheelen, T. Hunger, D.J., 2002. Strategic management and business policy. New Jersey, NJ: Prentice Hall. This coursework on Pepsi VITAMAX was written and submitted by user Kenny Dorsey to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Using College Essay Samples to Improve Your Writing Skills

Using College Essay Samples to Improve Your Writing SkillsFor many students, college essay samples is one of the most important courses. Students take college course for many reasons, but mostly they are looking for a practical way to improve their writing skills. Because of this fact, many students often seek out free college essay samples to practice and use in class. However, many of these sites also offer a valuable resource for students who simply want to improve their writing skills.Another great place to look for good samples is online. In addition to your local library, you can also easily find free or low cost essay samples online. You can find a plethora of different samples from so many different sources, including students around the world and professionals from various fields. In addition to these sources, there are also sites that allow you to submit your own work.Once you have found a site that will accept your sample letters, all you need to do is take your writing an d submit it. The whole process is quick and easy, and it will provide you with all the tools you need to write a great essay. By providing you with the perfect samples, you will be able to start focusing on learning the essentials of grammar and style.There are many different types of sample letters you can use, such as personal letters, job-related letters, letters to the editor, letters to professors, and even sample letters for college essays. This allows you to pick a topic that you find appealing and that will interest your audience. After choosing a topic, then all you need to do is decide how to make your letter interesting. While writing an essay requires you to use proper grammar and sentence structure, it is also important to make sure that your letter does not come across as desperate or like you are trying to win an essay contest.Many people enjoy writing for their own personal letters because they enjoy having a unique topics. When you submit your sampleletters to diffe rent sites, you will begin to see that people are getting ideas from your sample letters. This can be a great way to get your writing noticed, especially if you are working hard to learn how to use proper grammar and syntax.The truth is that many people do not use college essay samples as a basis for their essays. When you are trying to improve your writing skills, your goal is to use a topic that is new to you. As a result, it is best to try using some free sample essays before you start writing any formal essays.After you get used to using college essay samples, you can then begin to use a high quality sample essay to improve your writing skills. If you are writing a formal essay, then you should use professional essays. However, even if you are trying to improve your own writing skills, college essay samples can be used to great effect.

A Tale of Two Cities Essays

A Tale of Two Cities Essays A Tale of Two Cities Paper A Tale of Two Cities Paper Essay Topic: Literature Tale Of Two Cities John Fitzgerald Kennedy said that The courage of life is often less dramatic than the courage of a final moment; but it is no less a magnificent mixture of triumph and tragedy. This quote can be interpreted to mean that when it all comes down to the end, courage might seem more significant than the courage of normal everyday life, but really they are both as significant as each other. I do agree with this quote because all forms of courage deserve the same recognition as each other. One work of literature that I feel support this quote are A Tale of Two Cities, a novel by Charles Dickens this work is a prime examples of literature that support this quote. Through the use of characterization Charles Dickens proves this quote. The character Sydney Carton is a man who appears to be not much. He is always drunk and unkept in his appearance. His character appears to be useless to any of the other characters in the story, but he really turns out to be one of the main essential characters in the novel. When Charles Darnay stands trial for being accused of being a spy who is giving English information to the French, Sydney saves Darnay by showing how much they both look alike and thereby making all other evidence admitted obsolete. This is a small everyday act of courage that Sydney commits and shows that he really is a good natured and smart person. When Darnay is held captive and sentenced to die at the guillotine, Sydney commits the greatest act of courage. He decides to save Darnay by trading places with him. He is able to carry out this plan because of how closely he resembles Darnay. Darnay does this because he has a great love for Darnay and his family, especially for Lucie Manette, Darnays wife. This act of courage though, unfortunately costs Sydney his life. Even so, he dies with grace and dignity because he realizes what a great sacrifice he is making for others. Another was that Charles Dickens proves this quote is through the theme that love has the power to comfort, heal, and redeem. Lucie Manette is the character who emulates this theme the most in the novel. She is a constant reminder that love can heal and rejuvenate. When she meets her father, Doctor Manette, she immediately tries to care for him and become close to him again. Her father soon becomes well again and does not yearn so much for his shoe makers bench, which used to give him comfort while he was imprisoned. She gives her father the courage to be recalled to life. Also she is seen as the golden thread that weaves everyone together, giving everyone courage to live through their triumphs and tragedies. Lucie not only rejuvenates her father but also shows Sydney Carton the road to a better life. After meeting with Lucie, Sydney becomes a changed man who is no longer the drunken fool that everyone thinks he is. He actually starts to care about his life and all the people that he shares it with. John Fitzgerald Kennedy said that the courage people exhibit in normal everyday life is often considered to be less significant than acts of courage that are done in the heat of the moment, but actually have the same significance. A Tale of Two Cities, a novel by Charles Dickens agrees with this quote through the use of characterization and theme. This novel has a wonderful variety of characters that make this quote a truthful statement.

Controversial Speech Topics

Controversial Speech Topics Speeches can be intimidating, and that feeling of being â€Å"on stage† seems all the more concerning when you have to talk about a controversial subject. The most important factor to consider when planning your controversial speech is choosing a good topic that fits your personality. You will know if a topic is a good fit for you if it meets certain criteria: The topic stirs an immediate emotional reaction in you.The emotional reaction is ​not so strong that you risk â€Å"losing it† if someone disagrees!You can think of at least three important facts or subtopics to help you take a  stand and organize a sound case. Use the topics below as inspiration for your assignment, whether you are planning to write a controversial speech or an argument essay. Each  topic is followed by a brief prompt, but that prompt is not the only way to approach your topic. The list is designed to inspire ideas. You may choose a different approach to one of the topics. Controversial Topics to Write About Abortion- Under what circumstances should it be legal? You may want to consider age and health issues.Affordable Care Act- Is an individual’s access to healthcare a legitimate concern of the federal government?Adoption- Should citizens from wealthy countries be able to adopt children from Third World countries? Should gay couples adopt?Age Discrimination- Should the government create policies to ensure that employers don’t discriminate based on age?Airport Security Measures- How much privacy are we willing to sacrifice in the name of flight safety?Animal Rights- When we promote animal rights, do we restrict human rights? What is the proper balance?Arms Control- Whos responsible for controlling arms trades around the world?Arms Trading- What are the ethical implications?Birth Control- What concerns do you have about age? Access? Affordability?Border Control- What measures are ethical?  Bullying- Are we all guilty in some way? How can we reduce bullying?Crimes on Colleg e Campuses- How can students stay safe? Censorship- When is it necessary for public safety?Chemical Weapons- When are they ethical? Are they ever?Child Labor- Where in the world is this a problem today? Is it your problem?Child Abuse- When is it OK to step in?Child Pornography- Is individual privacy more important than child safety?Cloning- Is cloning ethical?  Common Core- What is the truth? Is it dumbing down our students?Conservation- Should the government promote conservation?Cutting and Self-Harm- When should you say something if you suspect cutting is  happening?Cyber Bullying- When are we guilty?Date Rape- Are we doing all that we can? Do we blame victims?Death Penalty- Is it ever okay to kill someone? When is it okay in your opinion?Disaster Relief- Which measures really work?  Domestic Violence- When should we speak up?Drinking and Driving- Do you know someone who pushes the boundaries?Drug Trade- Is the government doing enough? What should change?Eating Disorders- What if you suspect a friend has a problem? Equal Pay- Are we making progress? Euthanasia / Assisted Suicide- Where are the ethical boundaries? What if a loved one was facing this choice?Fast Food- Should the government have a say about fast food menus?Food Shortages- Do we have an ethical obligation?Foreign Aid- How much of a role should your nation play?Fracking- What about your own backyard?Free Speech- Is this more important than public safety?Gang Violence- How can it be reduced? What are the causes?Gay Rights- Are we making progress or are we regressing?  Gerrymandering- How much should we control when it comes to drawing lines?GMO Foods- How do you feel about labeling? Should we label all modified foods?Global Warming- Where is science? What do you think?Government Surveillance- Is it OK for the government to spy in the name of public safety?Gun Laws- What does that amendment really mean?  Habitat Destruction- Should the government protect animals from human encroachment?Hate Crimes- Should hate crimes result in stiffer penalties?Hazing- When does fu n and tradition become dangerous behavior? Who decides this? Homelessness- How much should we do for the homeless?Hostage Release/Trade- Should the government ever negotiate?Human Population- Should it ever be controlled? Are there too many people on the planet?Human Trafficking- Are governments doing enough to protect the innocent? Should they do more?Internet and Gaming Addiction- Are teens at risk? Should there be limits to teen access?Juvenile Delinquency- When should teen criminals be treated as adults?Illegal Immigration- What is the most ethical response? Where should we draw lines?Legalization of Marijuana- What is the impact?Mass Shootings- Is this a mental health problem or a gun control problem?Media Bias- Is the media fair and balanced? How has the internet made things better or worse?Medical Records and Privacy- Who should have access to your medical information?Meth Use- How do we educate young people about the hazards?Military Spending- Do we spend too much? Too little? Is this a safety issue?Minimum Wage Increase- What should b e the minimum?Modern Slavery- How do we end it?   National Rifle Association- Are they too powerful? Not powerful enough?Obesity in Children- Should this be a government concern?Outsourcing Jobs- When do we dictate to businesses about outsourcing, and when do we be â€Å"hands off?†Photobombing- Is this a privacy concern? Are there legal issues to consider?Poaching- How do we protect endangered animals? What penalties should be in place?Prayer in Schools- Whose business is this? Does the government have a say?Prescription Drug Use- Are teens over-drugged? What about younger children?Racial Profiling- Have you been a victim?Racism- Is it getting worse or better?Rape Trials- Are victims treated fairly? Are the accused?Recycling and Conservation- Do we do enough? Is it anybody’s business what you do?Same-Sex Marriage- Is this a problem or a non-issue?Selfies and Social Media Images- Is self-image becoming a mental health issue?Sex Trade- How can we stop this?Sexual Promiscuity- When is it dangerous? What should we do?Sext ing- How is this dangerous and destructive? School Vouchers- Should they exist?Social Networking and Privacy- Who has the rights to your image? Your reputation?Stand Your Ground Laws- How much is too much  when it comes to self-defense?Standardized Tests- Are they fair?Stem Cell Research- What is ethical?Teen Depression- Who is in danger?Teen Pregnancy- Is education effective enough?Teens and Self-Image- What is harmful?Terrorism- How do we fight it?Texting While Driving- Should it be illegal?Violence in Movies- Is it harmful?Violence in Music- Is this art?Violence in Schools- Are you safe? Where do we draw the line between freedom and safety?Violence in Video Games- What are the effects?Water Shortages- Who has rights to water?World Hunger- Is it our obligation to feed others?

Argumentative Synthesis-Extreme Obedience Essay Example | Topics and Well Written Essays - 500 words

Argumentative Synthesis-Extreme Obedience - Essay Example in addition, is the factor that led to the regime’s collapse and dissertation amidst stripping of anything that could be looted by the prisoners such as windows, doors and bricks. This paper describes the implications engulfed in the extreme obedience necessity. The open answer to the extreme obedience necessity is a no. Extreme obedience suppresses creativity and innovation, as people are afraid of giving their innate opinions to the relevant authorities. Morality and military obedience though necessary should allow for the exchange of liberal opinions between the junior military officers and senior ones. During the Vietnam era, divergent opinions in scholarly and secular writing predominantly was a sign of disobedience to authorities especially the military authority (Milgram & Zimbardo, 2009). Nonetheless, psychologically, the suppression of military groups in relation to their morality and obedience was the factor that led to the dysfunctional nature of the warfare activities in which the military personnel were undertaking. Currently, there have emerged change times in regard to morality and military obedience hence the emergence of ultimate shifts of attitude towards obedience as reflected on the dual military tension between autonomy and freedom of individual soldiers. In conclusion, in order for human beings to aptly maintain their social stability and individuality, a balance between insubordination and obedience must be achieved through a liberal collective bargain between the authorities and the individuals. Obedience is overly harmful especially in extreme cases where it appears to be the reason for all the individualistic physical and or mental anguish. Okinawa’s residential protest in Japan in commemoration of the Second World War postulates a situational cause of mental and physical anguish as a result of continues and forceful obedience into these residents. The American military was preeminently portrayed as the party charged with causing

Variations of the Approaches to VET Systems Essay

Variations of the Approaches to VET Systems - Essay Example The form of the given skills is determined both by the market mechanism and decisions taken by individuals in order to enhance their careers or income. In the second model, the VET is incorporated into an educational system or a school system that is comprehensively made up to develop professionals. Clearly, the systems Ashton (2004) has in mind in relation to the first type is the systems in the UK and US, while he allocates the second type to the dual system of VET in Germany, Switzerland, Austria and Denmark. It is useful to place these two models on two ends of a continuum from a system based on outcomes to one based on inputs. England lies on employability whilst Germany mostly on â€Å"vocational training†. In Germany, the VET systems are put more emphasis on employability with occupations becoming less rather than more delineated and less, rather than more specialised, in line with requirements of the knowledge economy, but also, with a central focus on the occupational mobility of the individual. In England, the opposite is true where there has been a narrowing down of skills. A strong led-demand system ensures the production of narrow sets of skills suited to a low –skilled labour market. ... This contrasts sharply with the VET in England which has been criticised for neglecting general education (Harrison 2002). In addition, these systems are characterised by three important differences between them in terms of the balance between classroom and work place learning. It is only in Germany where a dual system that relies on integration of hypothetical knowledge with significant workplace experience can be found. On the other hand, there have been more advancement aimed at making Vocational Educational and training systems more practice-oriented. However, this contradicts with the English model which in the recent years has moved towards a ‘narrowing’ of skills dispensed with knowledge deemed unnecessary. The fact that it is difficult in the English language to differentiate types of knowing may reflect the suspicion with which abstract underpinning knowledge in VET has been treated in this country (Keep 2006). German distinguishes ‘knowing that’ or theoretical knowledge from ‘knowing how’ practical knowledge or know-how. In addition, the German language further distinguishes between systematic propositional knowledge and systematic propositional knowledge. Also, while in Germany, VET involves different types of knowledge to underpin practice in a rather broad occupational field, VET in England is aimed at acquiring task-specific skills with no or little underpinning knowledge. These types of knowledge are occupational, task-specific and industrial. Importantly, while skills in Germany are integral elements of holistic union, in England they are bundles of specific skills defined as learning outcomes of fragmented qualifications. The education system in